Over the years I’ve seen far too many presidential campaign commercials where the goal is to discredit the other candidate in the race. Maybe I just don’t get it. I would think that the main goal of a campaign should be to inform people about your own stances, thoughts, and goals.

In a job interview the average person doesn’t talk about what’s wrong with the other candidates for the job, we discuss our own strengths with the company and attempt to sell ourselves. If we had dirt on the other people being interviewed and brought those things up during the interview, we would quickly be overlooked as a serious option for the job.

Why is it different for the men (and someday women) that are essentially selling their views on how to run the United States government? Is their own vision not enough to win the majority of the votes? Why do we even consider someone for President who doesn’t have enough confidence in themselves?

I see it as a weak tactic to discredit someone else with the goal of making your own campaign stronger.